3 things every onboarding flow must have

"We're planning to scale with paid ads." "Cool. walk me through your onboarding." "We send a welcome email..." This was a real call I had this week. They're a talented team with a solid product. But only ONE welcome email? 🤦♂️ One thing I know from working with newsletter and creator businesses: Onboarding isn't about sending emails, it's about proving value before someone forgets why they signed up. Three things every onboarding flow needs: 1. Belonging - show them they're in the right place...